2023 SS Home decor Market Trends in EU & US

We will continue to bring you real home decor content from international stores and watch the dynamics of international retailers.
A floral arrangement with white and pink flowers in a wooden box
Written by
Shihm
Published on
March 24, 2023

Next, in order to better understand home decor market products, companies need to sharply separate subtle trends from this complex market information from time to time. And the most convenient and effective way to see changes in market trends is to look at stores and exhibitions to understand 2023 What changes did the year bring to product style, color, material, etc.? Use good products to face a better market.Ningbo Shihm Import and Export Co., Ltd. will continue to bring you real home decor content from international stores and watch the dynamics of international retailers without leaving home.For a long time, the United States has dominated the world's largest consumer retail market and is regarded as a "must-compete" by most overseas brands.With the liberalization of epidemic control measures in 2023, looking at the entire US retail market, offline channels will always occupy a dominant position. In the opinion of American consumers, 65% prefer to shop offline. And at the same time, 60% of consumers are more loyal to merchants with physical and online channels. There are various indications that in 2023 the online and offline business links of the US retail industry will become closer.

US MARKET

Hobby Lobby

Regarding hobby lobby, needless to say, as one of the largest retailers of household goods, accessories, and handicrafts in the United States, hobby lobby has always attracted attention in the home and handicraft industry.

1. Wall Decoration home decor

A simple combination of letters and words, with emphasis on the uniqueness of the font. Simple and interesting font expression is also a kind of life creativity.

Welcome sign with bear figures and outhouse arrow on display
Wooden sign with 'A simple life is a beautiful life' on shelf
Wooden box with 'Life is tough, but so are you'

2. Style: ocean wind and farm wind home decor

Wooden mermaid wall hanging with distressed paint in a store display
Farmhouse decor display with sale sign in store aisle
Nautical-themed glass jars and candle holders with rope detailing on display
Wooden pig-shaped box with 'Farm Fresh' painted on it on a store

Home Goods

Founded in 1992, HomeGoods is a home improvement retailer under TJX Corporation, headquartered in Massachusetts. And is a major professional home improvement retailer in the United States.Homegoods not only have daily discounted products but also has thousands of new products every week. The company has its own design team. And the products also pay attention to the current popular elements, paying attention to the combination with popular elements.

1. Bronzing decorative hanging picture home decor

The application of linen in the material and the appearance of metallic color in the color make the product more fashionable and high-end.

Gold leaf embroidery on fabric within a frame
Framed gold foil floral artwork on gray background displayed in store

2. Wire Art home decor

The line art design is one of the biggest graphic design trends of the past few years.

Golden spherical wireframe ornament on display stand in store
Golden wire basket with wooden base on a store shelf
Gold wire spherical candle holder with glass cup on display shelf
A golden geometric candle holder on display in a store

Target

Target announced strong results for the fourth quarter of 2022. According to the financial report, Target's fourth-quarter revenue was $31.4 billion, a year-on-year increase of 1.3%, exceeding Wall Street's expectations for the first time in a year.In response to slowing growth in sales and customer traffic, Target said it will spend $4 billion to $5 billion in the next fiscal year to offer fresh merchandise, new services, and faster deliveries.

Rattan home decor

Willow weaving decoration gives people a simple texture close to nature in their daily households. Rattan, jute, and other materials have different thicknesses, which bring a natural feeling to daily necessities, and are made into lampshades, storage baskets, and daily decorations.

Wicker lamp with gold base on display in store aisle
Woven baskets and soap dispensers on a store shelf
Two woven laundry baskets on a store shelf with 'Priced Right' sign
Shelves display woven baskets and trays with blue accents at a store

EU MARKET

Next Home

Next Home is one of the UK's most popular classic brands, specializing in stylish furniture and homeware.

natural space home decor

Bringing the outdoors into the home is one of the directions of many designers and purchasers when designing products. Green plants and indoor flowers are not just a decoration, but also a medium to connect with nature. Arrange a natural space at home, let the eyes and mind breathe lightly, heal yourself and remove impurities.

A floral arrangement with white and pink flowers in a wooden box
Three potted artificial plants with green leaves on a shelf
Wooden signs reading 'Welcome to the Patio' and 'Hey Y'all' on display
Potted plants with face designs on display in a store
Purple succulent in a geometric concrete pot on a table

Morrisons

Morrisons supermarket chain (Morrisons) was founded in 1899 by William Morrison in Bradford, Yorkshire, abbreviated as Wm Morrison. This Supermarket has set up an Asian business base in Hong Kong, where it directly purchases household products, leisure products, and other types of products.

bee element home decor

Bees, though seemingly insignificant, remind us of the power of Mother Nature. In their role as pollinators and producers of our precious honey, they are also a lovely symbol of health and hard work.

Shelves display mugs with llama and bee designs in a store
Two decorative planters with succulents and bee motifs on a shelf
Shelves display decorative pots with 'Bee Happy' text and an elephant planter
Tea sets with bee and floral designs on display in a store

T K Maxx

T K Maxx, a well-known big-name discount retail store in the UK, has its own buyers. After a while, it will search for fresh items from major fashion brands around the world. Not only British brands, but also trendy brands from all over the world and some affordable niche Brands. And TK Maxx has cooperated with many designers, can get discounts the first time so that consumers can buy high-quality and low-cost products.

texture ceramic home decor

The textured surface of ceramics has become a highlight of product design and has been loved by more and more people in recent years. Geometry, honeycomb texture, lines, irregular curves, etc., have a more realistic touch in material application.

White textured pot on a shelf with other decorative items
White woven-texture pot on a wooden stand with orange logo above
White ceramic pots with geometric patterns on wooden stands in a store
White ceramic bowl with wavy ridges on a store shelf

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